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Interested in a career in specialised modern business studies on an international and national level? Apply for our 2019 intake #WhereFuturesAreMade

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Home > Digital/online & Social Media Marketing And Design Certification

Digital/Online & Social Media Marketing and Design Certification


 

Overview

Being a Digital Marketing guru requires more than just learning internet and social media marketing platforms. It requires in depth knowledge of how web design is done, a keen eye for high quality image design and writing copy that inspires action. This program consist of two parts, starting with both graphic and web design, ending with our flagship Online/Digital and Social Media Marketing Certificate. 

 

Graphic and Web Design Module

Through all modules we apply function and purpose to design and strategic thinking. You will learn how to design print and web assets with a clear business and marketing objective in mind. We will guide you through the process of print design with conceptual value, web design with a user-centric approach and digital marketing with a customer first approach.

 

Online/Digital and Social Media Marketing Certificate

Online/Digital and Social Media Marketing is and art combining consumer insight and an in depth knowledge into the internet of things. This certificate program will teach you how to market effectively in the digital space by applying the best of online marketing technologies such as SEO, PPC and leading social media platforms. Through this certificate program, we apply function and purpose to creative and strategic thinking allowing you to design and implement a complete online, digital and social media marketing strategy with your business objectives in mind. You will earn multiple international certificates benefitting from our partnerships with leading international educational institutes and vendors giving you practical and industry recognized skills that will turn you into an online marketing guru.

 

 


 

Salaries   Salaries

Admission Requirements:

Students should be able to use basic computer applications and thus should have basic computer literacy. If this is not the case, proof of training in basic computer literacy will be required in order to be eligible for this course.

Qualifications

  • Digital Marketing and Social Media certificate (Concept Interactive Institute)
  • Digital Marketing certificate (University of Illinois, US)
  • Social Media certificate (North Western University, US)
  • Search Engine Optimisation certificate (University of California, US)
  • Google Online Marketing Challenge (Google)
  • Print Media certificate (Concept Interactive Institute)
  • Web Design certificate (Concept Interactive Institute)
  • Digital Marketing certificate (Concept Interactive Institute)

 

Price

Full Time, From R1 405/pm

  • Registration Fee: R3 500
  • 8 Intallments: From R6 321/pm
  • 12 Intallments (external finance): From R4 214/pm
  • 36 Installments (external finance): From R1 405/pm
  • R 50 571 (Includes study kit)

 

Online Learning, From R1 085/pm

  • Registration Fee: R3 500
  • 8 Intallments: From R4 884/pm
  • 12 Intallments (external finance): From R3 256/pm
  • 36 Installments (external finance): From R1 085/pm
  • R 39 071 (Includes study kit)

 

* These Fees include the Adobe CC Suite, valid for 1 year. 

 

We provide flexible and affordable payment options to ensure the course is always within your reach. To read more about our finance options, CLICK HERE

 

Duration

10 Months (Duration is based on both study contact hours as well as in class practical hours)

Who Should Attend

Anyone that would like to pursue a career as the following:

  • Digital Marketing Specialist

  • Social Media Manager

  • Graphic and Web Designer

 

Delivered in partnership with Concept Interactive

Concept Interactive Logo

Our Learning Methods

At The Business Academy we understand that that each person prefers different learning styles and techniques influenced by circumstances, location, field of study and learning preference. We have therefore developed our myWay learning methodology to suit all learners and ensure everyone has all the opportunity to achieve learning success. We deliver our qualifications via three modern and flexible delivery methods.

Full Time

Reach your full potential through our myWay Instructor-led or Mentorship based classes combined with interactive lessons, practical assignments and in-field experience. Our full time offering consist of learning sessions that make up a full day or selective days within a week.

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Part Time

Designed for the working professional, our part time program covers the same amount of information as our full time offering. Combined with our myWay Blended Learning, at home exercises/assignments and in-class lectures, this will have you ready for exams in no time. Sessions depend on what qualification you do.

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Correspondence

We have redefined distance learning studies. Our myWay Distance Learning ensures that the student never gets left alone to do only self-study by taking a blended learning approach, combining online Virtual Classrooms and at home exercises and assignments, all managed by our myAcademy Student Portal.

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Why choose Digital Marketing ?


Watch this video to understand a day in the life of digital marketer.

 

Print Media Design certificate
  • Design Thinking
  • Design Principles
  • Visual Communication Techniques
  • UI and UX Principles
  • Print Media Design Applications: Illustrator, InDesign, Photoshop
Web Design certificate
  • Interface design in Photoshop, Wireframing and Prototypes
  • Coding (HTML5 & CSS, Intro to JQuery) and Implementatio
  • Wordpress (Implementing and changing a theme)

Digital Marketing certificate

  • Digital Marketing in Context, Strategy and Research
  • CRM and SEO
  • Channels (Search, Online, Video, Email, Social Media, Mobile Marketing)
  • Social Media Strategy, UX, Web Development and Design, Writing for Digital
  • Testing (Analytics) and Optimisation

 

  • Campus
    Registration Close Date
    Start Date
    Type
  • 08 February 2019
    18 February 2019
    Full Time
  • Campus
    Registration Close Date
    Start Date
    Type
  • 15 February 2019
    25 February 2019
    Correspondence
  • Campus
    Registration Close Date
    Start Date
    Type
  • 08 February 2019
    18 February 2019
    Full Time

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